AI FOR BRAND PROMOTION

BSI – 1st Sep – 2025

How AI Can Solve Problems for Brand Promotion

If you’re working to promote your brand, product, or service, you’ve likely experienced these challenges firsthand — they’re very real!

↪️ Lack of Storytelling: Photos that only show the product but fail to communicate emotion or brand story don’t engage customers.

↪️ Unclear Brand Identity: If the brand’s style, colors, and values aren’t well defined, the photoshoot may produce inconsistent images.

↪️ Poor Planning & Concept: Lack of mood boards, shot lists, or creative direction can result in wasted time and mismatched visuals.

↪️ Budget Constraints: Professional photographers, models, props, and studio rentals can be expensive. Brands sometimes compromise on quality to save costs.

↪️ Lighting & Technical Issues: Poor lighting or low-quality equipment leads to unprofessional-looking photos. Inconsistent lighting across images makes branding look uneven.

↪️ Inexperienced Team: Models, stylists, or photographers without brand experience may fail to capture the intended message.

↪️ Time Pressure: Rushed shoots often overlook important details, such as correct product placement, angles, or styling.

↪️ Inconsistent Branding: Photos may not align with logos, packaging, or digital presence. This weakens brand recognition.

↪️ Over-Reliance on Editing: Expecting Photoshop to “fix everything” instead of capturing good shots in-camera often results in artificial-looking images.

↪️ Logistical Challenges: Location issues, weather (for outdoor shoots), shipping of products, or last-minute cancellations.

The Solution Business Software India Can Provide

We create a digital clone of a real-world person. We train Open-Source AI models with custom data of real models and generate completely customized photography or videography for the ad industry for brand endorsement.

Instead of generating synthetic humans or artificial humans, we train image, video, and audio models to create digital clones.

The digital clone then allows us to create images, videos, and audio of that person without engaging with that person or using any real-life props or equipment.

This solution results in significant time and cost savings for brand endorsement. Additionally, it enables us to generate output creatively in a way that would be too risky or impossible to achieve in the real world.

Artificial Intelligence (AI) can create photos or videos, aligning with the targeted customer’s emotions. AI can create multiple ads for different customer segments, telling the story of each particular customer segment.

If the brand’s image and value are not clear enough to replicate with the customer’s choices, AI can edit the ad at any point in time with particular requirements.

Understanding the value of the brand from various perspectives and customer needs, AI creates visuals and videos. If one perspective is missing in some ad, that can be modified without wasting much time.

Digital presence of a product or brand, or business, is the key to the success of modern businesses. Hence, articulating the viewpoint or expectation of customers is very significant. AI can constantly give you data for that. Based on the data feed and analysis, we can align the ad visuals or videos.

AI development for ads does not have a particular place to shoot. It does not have the cost for equipment, no allied travel cost, etc. The wastage of time and cost to bear is zero.